We are an AI Implementation Design Firm.
We bring together Design Thinking/Service Systems Design and AI.

What we do

We train consultants and in-house teams in the AI Design Sprint®—a structured method for starting AI projects by identifying use cases and developing specific application concepts together with non-technical decision-makers and users.

Our mission

To enable many organizations and people to apply AI—creating with AI a world of abundance.

Location

33A is based in Copenhagen, Denmark—a country known for its design heritage and high level of digitalization. It feels natural to bring design thinking and AI together here. From this base, we serve people and organizations everywhere.

Our story

Michael developed the first version of the AI Design Sprint® for his students to help them develop emerging technology concepts, including AI, for Danish companies. Since then the team at 33A developed the AI Design Sprint® further, even forming several modules. Today we train people in the AI Design Sprint® and constantly develop it further as technology is progressing quickly and different needs and topics for AI application arise.

Meet the team

Michael Brandt
Co-founder, CEO, Head of Product

Kerstin Bognar
Facilitation

Michiel Hauwaert
Facilitation

Jörg Winterhoff
Facilitation

Elli Nikolaou
Facilitation

Joanna Stoffregen
AI Product Development

Erik Stoffregen
AI Product Development

Sean Xiao
CEO at TeamPlus Solutions (in partnership with 33A for Asia Pacific)

Lene Brandt
Operations & Community Manager

Judith Cardenas (PhD)
CEO at Strategies by Design Group (in partnership with 33A)

Alex Cassoni
Advisory

Bodo Fischer
Facilitation

Martin Backes
Facilitation

Mike Hammari
Facilitation

Contact

Don’t be a stranger.


In the media

Mike on the podcast “KI Heute” from Opitz Consulting (in German)


Thanks to Professor Ralf T. Kreutzer, Berlin School of Economics and Law, and Marie Sirrenberg for describing our AI Design Sprint® over seven pages in the chapter “AI challenge – how to anchor artificial intelligence in the company”.

Mentions

Thanks to Peter Svarre for mentioning the AI Design Sprint® in his book “What should we do with humans?” in the discussion about AI for a Danish audience.